I recently answered this question on LinkedIN Answers, regarding how to take an idea from inception to monetisation. We go through lots of new ideas regularly. Usually, for anything that seems promising we create a one page business plan to see if it holds together through some basic analysis. If it still looks good, then …more…
Impressive Technology
January 20th, 2012 by Kameel Vohra
I recently walked into a meeting with carrying an Acer Iconia tablet, on which I loaded up a copy of a proposal and some designs we were discussing. The project designs aside, the client was impressed that I’d turned up with a tablet! One of the guys commented that as a technology company it’s what …more…
Negative Marketing
January 12th, 2012 by Kameel Vohra
Contrary to popular belief, it is possible to negatively market yourself. Take for instance the JetAirways 50% off Companion Coupon, available with the Jet-Citi Platinum Card.You can’t use it if you’re booking online, calling the Jetairways booking line, or even via a travel agent. The only way is to visit their office on JC road …more…
Progress & Paperwork
January 3rd, 2012 by Kameel Vohra
Hopefully you’ve got big plans for 2012, and there’s lots of work waiting for you to get tucked into. Normally whenever I have lots of work, I find that it becomes very difficult to keep an eye on what actual progress is being made. There’s usually so much to do, that I spend most of …more…
What has the Internet done for you in 2011?
December 31st, 2011 by Kameel Vohra
As 2011 closes, aside from being a great opportunity for introspection, it’s a great opportunity to examine what the Internet has done for YOU. Facebook, twitter, youtube, all brilliant. Were they of any use to you? What technologies & online trends have you benefited from? Has your SEO converted into leads or new business? Did …more…
